Marketing Manager

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The Role

Our client works with ambitious global business leaders to help define, create and employ unique human insights within the context of different businesses. Their combination of consultancy, behavioural psychology, technology and data analytics provides accurate, actionable and customised solutions to deploy across businesses, producing astounding results.

As a Marketing Manager, you will own the design and implementation of a marketing roadmap that will bring our client’s story to life for both prospective clients and employees. You will be responsible for ensuring a cohesive narrative across all marketing channels and a creation of a wide range of collateral (both directly and by guiding others). In addition to this, you will own the company’s website and social media and will have the opportunity to design a new online presence that will engage their target audience.

DUTIES AND RESPONSIBILITIES:

* Understand the company’s proposition and both the business target market as well as the employee target market to ensure you choose the most appropriate marketing approach

* Design and implement a comprehensive marketing roadmap that creates a coherent narrative across all marketing channels

* Coordinate marketing campaigns to distribute communication across multiple channels, all the while ensuring communications are consistent, on brand and aligned with the business strategy and needs

* Translate the company’s vision and brand into collateral that can be used across multiple channels

* Own the re-design of the company website and ensure it accurately reflects the brand

* Own all social media accounts and leverage them to tell the company’s story and engage the target audience

* Lead the employer branding activities, ensuring they connect with the right audience in an engaging way and strengthen the talent pipeline

* Partner with internal and external stakeholders to gather relevant information and turn it into a compelling marketing content

* Analyse the data from marketing campaigns to understand what is working well and continuously identify and test strategies that further improve the effectiveness of marketing campaigns

Requirements:

* Minimum of 5 years Marketing experience.

* Previous experience in designing and implementing a marketing roadmap

* Very good understanding of social media channels and what works well

* Great communication skills, especially written communication

* Great storytelling skills and ability to create a cohesive narrative for prospective clients and employees

* Hands on, start-up mentality

* Marketing Degree or formal Marketing Certification from CIM

Marketing Manager

Experience

Contract Type

Full Time Permanent

Salary

£65K - £75K
Marketing Manager

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Marketing Manager

Office Location

United Kingdom
, United Kingdom
The Application deadline closed.

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